Assessment

Creativity Assessment

A game-based creativity assessment tool using Physics Playground.

Creativity Assessment

About This Product

How do you measure creativity? Traditional tests feel artificial, but games? Games reveal how people really think when they're having fun and solving problems.

Creativity Assessment turns the Physics Playground game into a creativity laboratory. As players design and test physics-based levels, our multimodal AI quietly observes every click, drag, and 'what if I try this?' moment. The system captures decision-making patterns, spatial reasoning approaches, and those brilliant moments when someone discovers an unexpected solution.

What makes this special is authenticity—we're not asking students to 'be creative' on command. We're watching them naturally express creativity while they're engaged in genuine problem-solving. For researchers, this opens up entirely new ways to study creative thinking. For educators, it provides insights into fostering innovation that traditional assessments simply can't match. Plus, who doesn't love the idea of assessing creativity through play?

Research & Publications

Explore the academic research and publications that showcase the impact and effectiveness of Creativity Assessment in educational settings.

Conference Presentation

Using generative AI for automated human-creativity assessment and machine creativity in a sandbox game

Rahimi, S.*, Celik, D.*, Gao, R.*, Esmaeiligoujar, S.*, Li, H.*, & Botelho, A. F.*
American Educational Research Association (AERA) Annual Meeting 2025
2025AprilDenver, CO, USA
Conference Presentation

An Automated Human-Creativity Assessment and Machine Creativity in a Sandbox Game Using Generative AI

Rahimi, S.*, Li, H.*, Celik, D.*, Esmaeiligoujar, S.*, Gao, R.*, & Botelho, A. F.*
Society for Psychology of Aesthetics, Creativity, and the Arts Annual Conference (APA Division 10)
2025MarchNew Haven, CT, USA

Partnership & Collaboration

CLASS Lab at University of Florida